Originally from the classic ideas came to exist the Rough Rider Jeans and the kick-ass concept impressions. The makeover was carefully studied and the innovations painstakingly implemented from time after time. Being ordinary and basic simple line of tops and bottoms, the brand adopted and created the concept of a “street wear” apparel to suit the overwhelming populace of the new blood, the embodiment of the underground culture… The Radicals! Street wear is the next big thing to emerge in the world of young generation…
the RRJ Generation!
RRJ Motto
To make clothing for trendsetters everywhere regardless of race, creed, color, sex or social status. Each styles is a special as the person wearing it. Its your own personal style that makes you unique. Set the trends, go out! Fit the style. Don't follow them! Rough Rider Jeans will show you the way!
RRJ introduces it's new clothing line for the year 2007. Accompanying this is the lauching of the new RRJ style, featuring the latest product the "GOTHIC Collection".
